Marketplace Seller Site

Microsite for NeweggBusiness Sellers

In 2009 NeweggBusiness.com spun out of Newegg.com to target business and organizational customers. As sales orders and visitor traffic increased on NeweggBusiness.com, the business recognizes the opportunity to open up the site to 3rd party sellers. The goal is to improve product offerings without the associated cost. But there is a problem: How can we communicate this to potential sellers? One piece of that solution is to create a microsite for informing and educating prospective sellers about this new Marketplace offering.

We decided to utilize an off-the-shelf platform, WordPress, for this microsite. From a designer’s perspective, WordPress provided me with flexibility and many design options without the high development cost. The result was a fresh and clean site that allows potential sellers to learn about the benefits of selling on Neweggbusiness.com, as well as understand the enrollment process.

Right after the microsite launched, we see an immediate increase in seller sign-up.

Roll

  • UI Design

Framework - WordPress

  • Adobe Photoshop, Illustrator
  • HTML/CSS